Sale Berkley Gulp! Jiggin Grub 4" Soft Plastic Lure MSRP: Was: $11.99 Now: $10.95 - $11.99 Choose Options
Berkley Gulp Squid 3" Soft Plastic Bait Overview The Berkley Gulp! 3” Squid has been designed so it looks, feels and smells like a real squid. The body features a unique lifelike design built in the Gulp! formula to disperse sent 400 times... MSRP: Was: Now: $11.99 Choose Options
Berkley Nitro Zipper Jig Heads Overview Berkley Nitro Zipper Jig Heads have been designed to create a highly erratic darting action when paired with the Gulp! Zagger. Unlocking the ultimate potential in soft bait fishing through... MSRP: Was: Now: $12.99 Choose Options
Berkley Gulp Zagger 2.5" Soft Plastic Bait Overview The Berkley Gulp! Zagger is designed with a unique body and tail shape to work with Nitro Zipper jig heads to create a wild side to side walking action when bumped on a slow retrieve. This... MSRP: Was: Now: $11.99 Choose Options
Berkley Gulp Zagger 3.5" Soft Plastic Overview The Berkley Gulp! Zagger is designed with a unique body and tail shape to work with Nitro Zipper jig heads to create a wild side to side walking action when bumped on a slow retrieve. This... MSRP: Was: Now: $11.99 Choose Options
Berkley Gulp Zagger 4.5" Soft Plastic Bait Overview The Berkley Gulp! Zagger is designed with a unique body and tail shape to work with Nitro Zipper jig heads to create a wild side to side walking action when bumped on a slow retrieve. This... MSRP: Was: Now: $11.99 Choose Options
Berkley Gulp! Saltwater Grub 2.5" Soft Plastic Lure Overview The Gulp! 2.5” Grub has been designed to swim on ultra-light 1/24oz jig heads so it seductively sinks ultra slow with maximum tail action to entice explosive bites. 2025 sees the release of... MSRP: Was: Now: $11.99 Choose Options
Sale Berkley Pro-Tech 120mm Titan "Barra" Bundle The Berkley Pro-Tech Titan 120mm Jerkbaits are an incredible lure for landing trophy barra! Rigged Ultra tough with Owner terminals and a full through wire construction they are the ducks guts when... MSRP: Was: $290.00 Now: $100.00 Add to Cart
Berkley Powerbait 4" Fan Tail Shrimp Lure Overview The Berkley PowerBait Shrimp was born out of findings from Berkley’s Fish Research Labs in Spirit Lake, USA. The R&D team tested many shrimp profile variations and discovered that fish... MSRP: Was: Now: $9.99 Choose Options
Berkley Powerbait 3" Fan Tail Shrimp Lure Overview The Berkley PowerBait Shrimp was born out of findings from Berkley’s Fish Research Labs in Spirit Lake, USA. The R&D team tested many shrimp profile variations and discovered that fish... MSRP: Was: Now: $9.99 Choose Options
Berkley Powerbait 2" Fan Tail Shrimp Lure Overview The Berkley PowerBait Shrimp was born out of findings from Berkley’s Fish Research Labs in Spirit Lake, USA. The R&D team tested many shrimp profile variations and discovered that fish... MSRP: Was: Now: $9.99 Choose Options
Berkley Shimma Pro Rig 5.5" Soft Lure BERKLEY SHIMMA PRO RIG 5.5" LURE Overview The Berkley Shimma Pro-Rig is built for big fish that pull hard. Fitted with a removable weighted hook and a single Owner STX Taff Wire Treble and a... MSRP: Was: Now: $17.99 Choose Options
Berkley Shimma Fork 120mm Lure Overview We know how much Berkley fans love our traditional Gulp! colours so we added some favourites to the Shimma Fork lineup as well as some new super clear bait fish patterns. Shimma Fork is... MSRP: Was: Now: $17.99 Choose Options
Berkley Shimma Fork 85mm Lure Overview We know how much Berkley fans love our traditional Gulp! colours so we added some favourites to the Shimma Fork lineup as well as some new super clear bait fish patterns. Shimma Fork is... MSRP: Was: Now: $16.99 Choose Options
Berkley Shimma Fork 65mm Soft Vibe Lure Overview We know how much Berkley fans love our traditional Gulp! colours so we added some favourites to the Shimma Fork lineup as well as some new super clear bait fish patterns. Shimma Fork is... MSRP: Was: Now: $15.99 Choose Options
Berkley Shimma Fork 100mm Lure Overview We know how much Berkley fans love our traditional Gulp! colours so we added some favourites to the Shimma Fork lineup as well as some new super clear bait fish patterns. Shimma Fork is... MSRP: Was: Now: $16.99 Choose Options
Sale Berkley Gulp! Nemesis 4" Soft Plastic Lure 2023 sees four hot new translucent metallic colours added to the Berkley Gulp! 4” Nemesis line up. These new colours combined with a slender body that gets down fast, a hyperactive curl tail that’s... MSRP: Was: $11.99 Now: $10.95 Choose Options
Sale Berkley Gulp! Paddleshad 5" Soft Plastic Lure It’s an instant classic. The best of both worlds have combined to produce a bait that not only swims like an athlete, but has that winning Gulp! scent and fish-attracting flavour. The robust tail... MSRP: Was: $13.99 Now: $11.95 Choose Options
Sale Berkley Gulp! Turbo Shrimp 2" Soft Plastic Lure The Gulp!® Turbo Shrimp is the next evolution of shrimp imitations that is set to change the game for all salt and freshwater fishing scenarios. Featuring a unique leg design that oscillates back and... MSRP: Was: $11.99 Now: $10.95 Choose Options
Sale Berkley Gulp! Saltwater Grub 6" Soft Plastic Lure The Gulp! 6” Grub is now available in four new translucent metallic colours that complement its existing classic action and Gulp! scent dispersion. You’ve always wanted Gulp! that looks like... MSRP: Was: $13.99 Now: $11.95 Choose Options
Sale Berkley Gulp! Jerk Shad 7" Soft Plastic Lure The legendary Gulp! Jerk Shad gets even better, with a new and improved paint job! The Gulp! Jerk Shads are the leading snapper soft bait in the country, and now will feature a range of four new... MSRP: Was: $13.99 Now: $11.95 Choose Options
Sale Berkley Gulp! Fry 3" Soft Plastic Lure The Berkley Gulp 3" Fry is a skinny profile worm-like soft plastic that can be thrown at a range of species effectively. Jerk it along the bottom for flathead and/or bream, or throw it into... MSRP: Was: $11.99 Now: $10.95 Choose Options
Sale Berkley Gulp! Jerk Shad 9" Soft Plastic Lure The legendary Gulp! Jerk Shad gets even better, with a new and improved paint job! The Gulp! Jerk Shads are the leading snapper soft bait in the country, and now will feature a range of four new... MSRP: Was: $13.99 Now: $11.95 Choose Options
Sale Berkley Gulp! Minnow 4" Soft Plastic Lure The Berkley Gulp! Minnow is without a doubt one of the most versatile bait shapes that consistently catches fish in fresh and saltwater across the globe. The Gulp! Minnow’s slender body and forked... MSRP: Was: $11.99 Now: $10.95 Choose Options
Sale Berkley Gulp! Minnow 3" Soft Plastic Lure The Berkley Gulp! Minnow is without a doubt one of the most versatile bait shapes that consistently catches fish in fresh and saltwater across the globe. The Gulp! Minnow’s slender body and forked... MSRP: Was: $11.99 Now: $10.95 Choose Options
Sale Berkley Gulp! Nemesis 6.5" Soft Plastic Lure 2023 sees four hot new translucent metallic colours added to the Berkley Gulp! 6.5” Nemesis line up. These new colours combined with a slender body that gets down fast, a hyperactive curl tail that’s... MSRP: Was: $13.99 Now: $11.95 Choose Options
Sale Berkley Gulp! Minnow Grub 2" Soft Plastic Lure The Berkley® Gulp!® 2” Minnow Grub features a versatile curl tail design that produces an irresistible action even at the slowest of speeds. With its plump body construction and oversize tail, the... MSRP: Was: $11.99 Now: $10.95 Choose Options
Sale Berkley Gulp! Crabby 2.5" Soft Plastic Lure Designed and developed in Australia by the request from members of the Pro Team. The Crabby imitates a crab or yabby to perfection! The Crabby is not all about looks and that Gulp! scent though, it... MSRP: Was: $11.99 Now: $10.95 Choose Options
Sale Berkley Gulp! Jiggin Grub 4" Soft Plastic Lure A classic fish catching shape, the Gulp! Jigging Grub is easy to use with its tantalising built in tail action and Gulp! Scent and flavour, the grub is a great bait for novice and expert anglers... MSRP: Was: $11.99 Now: $10.95 - $11.99 Choose Options
