RAPALA X-RAP HAKU 14cm True to its name, X-Rap® Haku – haku is Finnish for seek – is seeking trouble and ready to rumble with the big mamas. Built tough for big fish, X-Rap® Haku features Rapala’s® proprietary 3R System... MSRP: Was: Now: $49.95 Choose Options
Sale Rapala X-RAP C/DOWN 7 Fish the Xtreme Attitude consistently at any depth. Based on the Countdown® method introduced by Rapala® in the 1960’s, the X-Rap® Countdown® brings modern X-Style finishes and details to the game... MSRP: Was: $25.45 Now: $20.36 Choose Options
Sale Rapala X-RAP C/DOWN 5 Fish the Xtreme Attitude consistently at any depth. Based on the Countdown® method introduced by Rapala® in the 1960’s, the X-Rap® Countdown® brings modern X-Style finishes and details to the game... MSRP: Was: $25.45 Now: $20.36 Choose Options
Sale RAPALA SUPER SHADOW RAP 16cm Opportunistic predators can’t deny the Super Shadow Rap® as it kicks hard to the side, and then slowly fades away into the depths like a dying fish. Twitch it gently for on-the-spot action; or rip it... MSRP: Was: $35.95 Now: $28.76 Choose Options
Sale RAPALA SUPER SHADOW RAP 11cm Opportunistic predators can’t deny the Super Shadow Rap® as it kicks hard to the side, and then slowly fades away into the depths like a dying fish. Twitch it gently for on-the-spot action; or rip it... MSRP: Was: $32.95 Now: $26.36 Choose Options
Sale RAPALA SHADOW RAP JACK DEEP 7cm The Shadow Rap® Jack Deep 07 has full wire construction, VMC hooks strong enough for predators far bigger than the bait would led you to believe. Stay in the zone for longer with its slow rising,... MSRP: Was: $26.95 Now: $21.56 Choose Options
Sale RAPALA SHADOW RAP JACK DEEP 5cm The Shadow Rap® Jack Deep 05 has full wire construction, VMC hooks strong enough for predators far bigger than the bait would led you to believe. Stay in the zone for longer with its slow rising,... MSRP: Was: $25.45 Now: $20.36 Choose Options
Sale RAPALA SHADOW RAP FAT JACK 4cm The long-casting Shadow Rap® Fat Jack 04 dives fast when cranked. With a very slow rise on the pause, it perfectly imitates the fade of a dying baitfish. Designed for slow presentations with a steady... MSRP: Was: $25.45 Now: $20.36 Choose Options
Sale RAPALA Shadow Rap 7cm Jerkbait Lure The world-renowned Shadow Rap® dying baitfish action packed into a bite sized morsel. With a super responsive jerking action, the Shadow Rap® 07 is a perfect lure when fishing in the shallows or in... MSRP: Was: $24.95 Now: $19.96 Choose Options
RAPALA RAP-V BLADE 06 The Rap-V Blade is the perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibration on the lift or retrieve. The Rap-V Blade can be worked in... MSRP: Was: Now: $22.95 Choose Options
Sale Rapala Rippin Rap 7cm The Rippin’ Rap® features a lipless, tall body profile designed to crank, swim and rip. Hard vibrating action accented with loud, distinctive BB rattle system. Long-casting with variable running... MSRP: Was: $18.45 Now: $14.76 Choose Options
Sale Rapala Rippin Rap 5cm The Rippin’ Rap® features a lipless, tall body profile designed to crank, swim and rip. Hard vibrating action accented with loud, distinctive BB rattle system. Long-casting with variable running... MSRP: Was: $18.45 Now: $14.76 Choose Options
Sale Rapala Jointed Lure 9cm Slight exaggeration of Rapala’s unique baitfish in distress action. Can be fished like the Original Floater, top to bottom. It is the perfect choice when fish are finicky and in a negative mood... MSRP: Was: $21.45 Now: $17.16 Choose Options
Sale Rapala Jointed Lure 7cm Slight exaggeration of Rapala’s unique baitfish in distress action. Can be fished like the Original Floater, top to bottom. It is the perfect choice when fish are finicky and in a negative mood... MSRP: Was: $20.45 Now: $16.36 Choose Options
Sale Rapala Jointed Lure 5cm Slight exaggeration of Rapala’s unique baitfish in distress action. Can be fished like the Original Floater, top to bottom. It is the perfect choice when fish are finicky and in a negative mood... MSRP: Was: $20.45 Now: $16.36 Choose Options
Sale Rapala Original Floater 9cm The lure that started it all and is still one of the greatest go-to lures for trout and redfin perch on the market. Whether twitched along the surface, retrieved as a shallow runner, or trolled in... MSRP: Was: $21.95 Now: $17.56 Choose Options
Sale Rapala Original Floater 7cm The lure that started it all and is still one of the greatest go-to lures for trout and redfin perch on the market. Whether twitched along the surface, retrieved as a shallow runner, or trolled in... MSRP: Was: $20.95 Now: $16.76 Choose Options
Sale Rapala Original Floater 5cm The lure that started it all and is still one of the greatest go-to lures for trout and redfin perch on the market. Whether twitched along the surface, retrieved as a shallow runner, or trolled in... MSRP: Was: $19.95 Now: $15.96 Choose Options
Sale Rapala Dives To 16ft The DT® (Dives-To) series, introduced in 2003, was designed to dive faster and stay in the strike zone longer than any other crankbait on the market. A claim we can still make today. Made from the... MSRP: Was: $23.95 Now: $19.16 Choose Options
Sale Rapala Countdown 9cm OVERVIEWConsistently reach suspended fish at any depth with the CountDown®. Whether the fish are suspending at certain depths, at the weed tops or on bottom structure, the CountDown can get you to... MSRP: Was: $26.95 Now: $21.56 Choose Options
Sale Rapala Countdown 7cm OVERVIEWConsistently reach suspended fish at any depth with the CountDown®. Whether the fish are suspending at certain depths, at the weed tops or on bottom structure, the CountDown can get you to... MSRP: Was: $23.45 Now: $18.76 Choose Options
Sale Rapala Countdown 5cm OVERVIEWConsistently reach suspended fish at any depth with the CountDown®. Whether the fish are suspending at certain depths, at the weed tops or on bottom structure, the CountDown can get you to... MSRP: Was: $21.45 Now: $17.16 Choose Options
Sale RAPALA BX BIG BRAT 6FT The BX Big Brat features a heavy-duty shell for extreme durabiilty and an extra buoyant balsa inner core, perfect for shallow contact fishing. It has a hard-rolling action with a traditional Rapala... MSRP: Was: $29.45 Now: $23.56 Choose Options