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  • Sale
    Daiwa 23 AIRD Fishing Reel

    Daiwa 23 AIRD Fishing Reel

    As bright & bold as ever, the 23 AIRD builds on the fundamentals of Daiwa spinning reels by introducing AIRDRIVE DESIGN for the first time, into an affordable price-point spinning reel suitable for all anglers. AIRDRIVE DESIGN is incorporated in 23...

    $99.99 - $115.99
  • Sale
    Zerek COLOSSAL RUBY 100mm 59g Lure

    Zerek COLOSSAL RUBY 100mm 59g Lure

    THE COLOSSAL RUBY IS A LARGER AND DEEPER RUNNING VARIATION TO THAT OF THE ORIGINAL GIANT RUBY. DIVING QUICKLY TO 6-7M, THE COLOSSAL RUBY SHARES THE SAME PROPERTIES AS THE GIANT RUBY, INCLUDING A TIGHT WOBBLING ACTION, GREAT BUOYANCY AND AN EXCELLENT...

    Was: $22.95
    Now: $18.36
  • ABU GARCIA Revo5 Winch Baitcast Reel ABU GARCIA Revo5 Winch Baitcast Reel ABU GARCIA Revo5 Winch Baitcast Reel ABU GARCIA Revo5 Winch Baitcast Reel ABU GARCIA Revo5 Winch Baitcast Reel

    ABU GARCIA Revo5 Winch Baitcast Reel

    Redesigned from the ground up, the fifth generation of Revo low profile reels have been designed to provide best-in-class precision, power, and performance. The Revo Winch features an asymmetrical body design and our X2-Cräftic™ alloy frame and...

    $399.99
  • ABU GARCIA Revo5 STX LP Baitcast Reel ABU GARCIA Revo5 STX LP Baitcast Reel ABU GARCIA Revo5 STX LP Baitcast Reel ABU GARCIA Revo5 STX LP Baitcast Reel ABU GARCIA Revo5 STX LP Baitcast Reel

    ABU GARCIA Revo5 STX LP Baitcast Reel

    Redesigned from the ground up, the fifth generation of Revo low profile reels have been designed to provide best-in-class precision, power, and performance. The Revo STX features an asymmetrical body design as well as our X2-Cräftic™ alloy frame and...

    $399.99
  • ABU GARCIA Revo5 SX Baitcast Reel ABU GARCIA Revo5 SX Baitcast Reel ABU GARCIA Revo5 SX Baitcast Reel ABU GARCIA Revo5 SX Baitcast Reel ABU GARCIA Revo5 SX Baitcast Reel

    ABU GARCIA Revo5 SX Baitcast Reel

    Redesigned from the ground up, the fifth generation of Revo low profile reels have been designed to provide best-in-class precision, power, and performance. The Revo SX features our X2-Cräftic™ alloy frame and asymmetrical body design to provide the...

    $299.99
  • Sale
    ABU GARCIA Revo5 X Baitcast Reel ABU GARCIA Revo5 X Baitcast Reel ABU GARCIA Revo5 X Baitcast Reel ABU GARCIA Revo5 X Baitcast Reel ABU GARCIA Revo5 X Baitcast Reel

    ABU GARCIA Revo5 X Baitcast Reel

    Redesigned from the ground up, the fifth generation of Revo low profile reels have been designed to provide best-in-class precision, power, and performance. The Revo X low profile reel features a C6 Carbon frame and asymmetrical body to optimise,...

    Was: $199.99
    Now: $159.99
  • Sale
    Zerek Flat Shad PRO 9" Soft Plastic Zerek Flat Shad PRO 9" Soft Plastic Zerek Flat Shad PRO 9" Soft Plastic Zerek Flat Shad PRO 9" Soft Plastic Zerek Flat Shad PRO 9" Soft Plastic

    Zerek Flat Shad PRO 9" Soft Plastic

    TRUE DEVELOPMENT IN LURE GENRES COMES ALONG RARELY, BUT THE ZEREK FLAT SHAD TAKES THE TRADITIONAL PADDLE-TAIL PLASTIC AND TURNS IT INTO AN AWESOME FISHING WEAPON. DESIGNED TO BE A SNAGLESS PADDLE-TAIL PLASTIC THAT HAS UNPARALLELED HOOK SETTING ABILITY...

    Was: $19.95
    Now: $15.96
  • Sale
    Zerek Flat Shad Pro 5" Lure Zerek Flat Shad Pro 5" Lure Zerek Flat Shad Pro 5" Lure Zerek Flat Shad Pro 5" Lure Zerek Flat Shad Pro 5" Lure

    Zerek Flat Shad Pro 5" Lure

    TRUE DEVELOPMENT IN LURE GENRES COMES ALONG RARELY, BUT THE ZEREK FLAT SHAD TAKES THE TRADITIONAL PADDLE-TAIL PLASTIC AND TURNS IT INTO AN AWESOME FISHING WEAPON. DESIGNED TO BE A SNAGLESS PADDLE-TAIL PLASTIC THAT HAS UNPARALLELED HOOK SETTING ABILITY...

    Was: $13.99
    Now: $11.19
  • Sale
    Zerek Flat Shad Pro 4.5" Lure Zerek Flat Shad Pro 4.5" Lure Zerek Flat Shad Pro 4.5" Lure Zerek Flat Shad Pro 4.5" Lure Zerek Flat Shad Pro 4.5" Lure

    Zerek Flat Shad Pro 4.5" Lure

    TRUE DEVELOPMENT IN LURE GENRES COMES ALONG RARELY, BUT THE ZEREK FLAT SHAD TAKES THE TRADITIONAL PADDLE-TAIL PLASTIC AND TURNS IT INTO AN AWESOME FISHING WEAPON. DESIGNED TO BE A SNAGLESS PADDLE-TAIL PLASTIC THAT HAS UNPARALLELED HOOK SETTING ABILITY...

    Was: $12.99
    Now: $10.39
  • Sale
    Zerek Flat Shad Pro 3.5" Lure Zerek Flat Shad Pro 3.5" Lure Zerek Flat Shad Pro 3.5" Lure Zerek Flat Shad Pro 3.5" Lure Zerek Flat Shad Pro 3.5" Lure

    Zerek Flat Shad Pro 3.5" Lure

    TRUE DEVELOPMENT IN LURE GENRES COMES ALONG RARELY, BUT THE ZEREK FLAT SHAD TAKES THE TRADITIONAL PADDLE-TAIL PLASTIC AND TURNS IT INTO AN AWESOME FISHING WEAPON. DESIGNED TO BE A SNAGLESS PADDLE-TAIL PLASTIC THAT HAS UNPARALLELED HOOK SETTING ABILITY...

    Was: $11.99
    Now: $9.59
  • Sale
    Zerek Flat Shad X Jig Head 170mm Zerek Flat Shad X Jig Head 170mm Zerek Flat Shad X Jig Head 170mm Zerek Flat Shad X Jig Head 170mm Zerek Flat Shad X Jig Head 170mm

    Zerek Flat Shad X Jig Head 170mm

    REVOLUTION RARELY COMES TWICE IN THE ONE LURE, BUT THE FLAT SHAD X REVOLUTIONISES THE REVOLUTIONARY FLAT SHAD. AT THE HEART OF THE FLAT SHAD X IS THE PATENTED BELLY SLITS THAT ALLOW THE PLASTIC TO EASILY COMPRESS IN ANY DIRECTION, EXPOSING THE HOOK TO...

    Was: $25.95
    Now: $20.76
  • Sale
    Zerek Flat Shad X Jig Head 90mm Zerek Flat Shad X Jig Head 90mm Zerek Flat Shad X Jig Head 90mm Zerek Flat Shad X Jig Head 90mm Zerek Flat Shad X Jig Head 90mm

    Zerek Flat Shad X Jig Head 90mm

    REVOLUTION RARELY COMES TWICE IN THE ONE LURE, BUT THE FLAT SHAD X REVOLUTIONISES THE REVOLUTIONARY FLAT SHAD. AT THE HEART OF THE FLAT SHAD X IS THE PATENTED BELLY SLITS THAT ALLOW THE PLASTIC TO EASILY COMPRESS IN ANY DIRECTION, EXPOSING THE HOOK TO...

    Was: $15.99
    Now: $12.79
  • Sale
    Zerek Flat Shad X Jig Head 145mm Zerek Flat Shad X Jig Head 145mm Zerek Flat Shad X Jig Head 145mm Zerek Flat Shad X Jig Head 145mm Zerek Flat Shad X Jig Head 145mm

    Zerek Flat Shad X Jig Head 145mm

    REVOLUTION RARELY COMES TWICE IN THE ONE LURE, BUT THE FLAT SHAD X REVOLUTIONISES THE REVOLUTIONARY FLAT SHAD. AT THE HEART OF THE FLAT SHAD X IS THE PATENTED BELLY SLITS THAT ALLOW THE PLASTIC TO EASILY COMPRESS IN ANY DIRECTION, EXPOSING THE HOOK TO...

    Was: $22.99
    Now: $18.39
  • Sale
    Zerek Flat Shad X Jig Head 130mm Zerek Flat Shad X Jig Head 130mm Zerek Flat Shad X Jig Head 130mm Zerek Flat Shad X Jig Head 130mm Zerek Flat Shad X Jig Head 130mm

    Zerek Flat Shad X Jig Head 130mm

    REVOLUTION RARELY COMES TWICE IN THE ONE LURE, BUT THE FLAT SHAD X REVOLUTIONISES THE REVOLUTIONARY FLAT SHAD. AT THE HEART OF THE FLAT SHAD X IS THE PATENTED BELLY SLITS THAT ALLOW THE PLASTIC TO EASILY COMPRESS IN ANY DIRECTION, EXPOSING THE HOOK TO...

    Was: $18.99
    Now: $15.19
  • Sale
    Zerek Flat Shad X Weedless 130mm Zerek Flat Shad X Weedless 130mm Zerek Flat Shad X Weedless 130mm Zerek Flat Shad X Weedless 130mm Zerek Flat Shad X Weedless 130mm

    Zerek Flat Shad X Weedless 130mm

    REVOLUTION RARELY COMES TWICE IN THE ONE LURE, BUT THE FLAT SHAD X REVOLUTIONISES THE REVOLUTIONARY FLAT SHAD. AT THE HEART OF THE WEEDLESS FLAT SHAD X IS THE PATENTED BELLY SLITS THAT ALLOW THE PLASTIC TO EASILY COMPRESS IN ANY DIRECTION, EXPOSING THE...

    Was: $18.95
    Now: $15.16
  • Sale
    Zerek Flat Shad X Weedless 145mm Zerek Flat Shad X Weedless 145mm Zerek Flat Shad X Weedless 145mm Zerek Flat Shad X Weedless 145mm Zerek Flat Shad X Weedless 145mm

    Zerek Flat Shad X Weedless 145mm

    REVOLUTION RARELY COMES TWICE IN THE ONE LURE, BUT THE FLAT SHAD X REVOLUTIONISES THE REVOLUTIONARY FLAT SHAD. AT THE HEART OF THE WEEDLESS FLAT SHAD X IS THE PATENTED BELLY SLITS THAT ALLOW THE PLASTIC TO EASILY COMPRESS IN ANY DIRECTION, EXPOSING THE...

    Was: $19.99
    Now: $15.99
  • Sale
    Zerek Flat Shad X Weedless 170mm Zerek Flat Shad X Weedless 170mm Zerek Flat Shad X Weedless 170mm Zerek Flat Shad X Weedless 170mm Zerek Flat Shad X Weedless 170mm

    Zerek Flat Shad X Weedless 170mm

    REVOLUTION RARELY COMES TWICE IN THE ONE LURE, BUT THE FLAT SHAD X REVOLUTIONISES THE REVOLUTIONARY FLAT SHAD. AT THE HEART OF THE WEEDLESS FLAT SHAD X IS THE PATENTED BELLY SLITS THAT ALLOW THE PLASTIC TO EASILY COMPRESS IN ANY DIRECTION, EXPOSING THE...

    Was: $27.99
    Now: $22.39
  • Sale
    Daiwa PT150H BK Fishing Reel

    Daiwa PT150H BK Fishing Reel

    Australian predatory species like barramundi and murray cod call for tough, dependable baitcast tackle, and the new PT150H BK from Daiwa is just that. Built off a durable aluminium body and sporting an extra-long 110mm handle with power EVA knobs, the...

    Was: $209.00
    Now: $167.20
  • Sale
    Penn Authority Reel Penn Authority Reel Penn Authority Reel Penn Authority Reel Penn Authority Reel

    Penn Authority Reel

    With an IPX8 sealed body AND spool, this reel takes long runs in heavy seas or the pounding of big surf in its stride. Beefed up by ultra-durable CNC machined stainless main and pinion gears, the patented Dura-Drag™ technology enforces obedience,...

    $543.99 - $639.99
  • Sale
    PENN Fierce IV Fishing Reel PENN Fierce IV Fishing Reel PENN Fierce IV Fishing Reel PENN Fierce IV Fishing Reel PENN Fierce IV Fishing Reel

    PENN Fierce IV Fishing Reel

    PENN® Fierce® IV reels are one of the best value saltwater spinning reels in our portfolio. Featuring a high strength Full Metal Body and graphite rotor, 4 sealed stainless steel ball bearings, instant anti reverse bearing and PENN’s proven HT-100 drag,...

    $111.99 - $175.99
  • Sale
    Z-MAN ST GRUBZ 2.5" 8PK Z-MAN ST GRUBZ 2.5" 8PK Z-MAN ST GRUBZ 2.5" 8PK Z-MAN ST GRUBZ 2.5" 8PK Z-MAN ST GRUBZ 2.5" 8PK

    Z-MAN ST GRUBZ 2.5" 8PK

    The ZMan 2.5” ST GrubZ takes the popular GrubZ profile to the next level, with enhanced features for the ultimate curly tail presentation. A unique split tail design produces a fluttering action like no other curl tail lure, that has an irresistable...

    Was: $12.95
    Now: $10.36
  • Stumpjumper Lures Size 2 Hardbody Stumpjumper Lures Size 2 Hardbody Stumpjumper Lures Size 2 Hardbody Stumpjumper Lures Size 2 Hardbody Stumpjumper Lures Size 2 Hardbody

    Stumpjumper Lures Size 2 Hardbody

    The proven swimming action and unbelievable anti-snag capabilities of the StumpJumper are combined with an exclusive patented snap-lock bib that lets you instantly alter the lures action and characteristics by changing to different shaped bibs. With a...

    $13.95
  • Sale
    Rapala X-Rap Jointed Shad 13cm Rapala X-Rap Jointed Shad 13cm Rapala X-Rap Jointed Shad 13cm Rapala X-Rap Jointed Shad 13cm

    Rapala X-Rap Jointed Shad 13cm

    Savvy anglers turn to the X-Rap Jointed Shad when a slow presentation is key. Built with all the premium qualities of the X-Rap line, its slow, seductive action triggers finicky fish. Neutrally buoyant with a slight rise on pause. Body Length:...

    Was: $35.95
    Now: $28.76
  • RAPALA BX SKITTER FROG 5cm RAPALA BX SKITTER FROG 5cm RAPALA BX SKITTER FROG 5cm RAPALA BX SKITTER FROG 5cm RAPALA BX SKITTER FROG 5cm

    RAPALA BX SKITTER FROG 5cm

    Designed to be fished through heavy cover where the big ones lurk and ambush their prey, the BX® Skitter Frog will skitter and jump with a fast, steady retrieve creating a lot of splash and noise. Made with responsive balsa and surrounded by a strong...

    $25.95
  • Sale
    Ugly Stik Gold Fishing Rod

    Ugly Stik Gold Fishing Rod

    Triple Built Howald process blank construction Inter-core laminate with rigid wrap structure Fuji New Concept guides with Aluminium Oxide inserts Fuji DPS & TCS reel seats Comfortable tapered grips Cap & Solar tube redemption

    $46.32 - $151.99
  • Sale
    Berkley Powerbait 2.5" Craw Lure

    Berkley Powerbait 2.5" Craw Lure

    The PowerBait Craw is a unique design developed by Berkley engineers that has built in pressure control services on the pincers that generate a strong swimming action as it sinks. Combine this with a lifelike crayfish profile in two sizes and six great...

    Was: $9.99
    Now: $7.99
  • Sale
    Berkley Powerbait 3.5" Craw Lure

    Berkley Powerbait 3.5" Craw Lure

    The PowerBait Craw is a unique design developed by Berkley engineers that has built in pressure control services on the pincers that generate a strong swimming action as it sinks. Combine this with a lifelike crayfish profile in two sizes and six great...

    Was: $9.99
    Now: $7.99
  • Sale
    Penn Slammer IV Spin Reel Penn Slammer IV Spin Reel Penn Slammer IV Spin Reel Penn Slammer IV Spin Reel Penn Slammer IV Spin Reel

    Penn Slammer IV Spin Reel

    Designed for anglers who target the hardest fighting sportfish, PENN’s new Slammer IV spinning range takes the ultimate workhorse reel to another level.Building off a proven platform of an IPX6 sealed body and spool from the Slammer III range, PENN has...

    $311.99 - $455.99
  • Sale
    Penn Pursuit IV Spin Reel Penn Pursuit IV Spin Reel Penn Pursuit IV Spin Reel Penn Pursuit IV Spin Reel Penn Pursuit IV Spin Reel

    Penn Pursuit IV Spin Reel

    The PENN Pursuit IV features a durable construction and the smooth gear system anglers expect from PENN. The machined and anodised aluminium spool along with an ultra lightweight, corrosion-resistant graphite body and powerful HT-100 drag system makes...

    $87.20 - $103.20
  • Sale
    Daiwa BG MQ Fishing Reel

    Daiwa BG MQ Fishing Reel

    Daiwa’s BG series has changed the game of what affordable quality looks like in heavy-duty spinning reels. Now, by combining Monocoque Body (MQ) technology with the mass market appeal of BG, 20 BG MQ is born. Monocoque Body (MQ) is the single biggest...

    $249.00 - $399.00
  • Sale
    Daiwa 21 SALTIST MQ Fishing Reel

    Daiwa 21 SALTIST MQ Fishing Reel

    With a brand-new single piece aluminium Monocoque (MQ) body, the new Saltist MQ reel is now better equipped than ever to take on the rigors of Australian saltwater fishing and the hard fighting fish that call Australia home. Arguably one of Daiwa’s most...

    $319.00 - $509.00
  • Berkley Pro-Tech Vibe 60MM Lure Berkley Pro-Tech Vibe 60MM Lure Berkley Pro-Tech Vibe 60MM Lure Berkley Pro-Tech Vibe 60MM Lure Berkley Pro-Tech Vibe 60MM Lure

    Berkley Pro-Tech Vibe 60MM Lure

    When Berkley set out to design the Pro-Tech Vibe they were looking to create a bait that not only has a strong vibrating action on the lift but also a lure that shimmied on the drop. Many species love to attack a lure that’s swimming seductively down...

    $18.99
  • Sale
    Berkley Powerbait Grub Lure Berkley Powerbait Grub Lure

    Berkley Powerbait Grub Lure

    Thin Powerbait tail material works at the slowest of speeds even with lighter weight jigheads. The single tail grub is one of the all-time classic, Australian multi-species fish slayers, that everyone needs in their kit.   Features Scented to produce a...

    Was: $9.99
    Now: $7.99