MOLIX Real Thing Shad 9" Lure Overview RT Shad 9” is a realistic soft shad, designed thanks to a soft high density mixture. The special design imitates the shapes of a forage fish, which will trig the predatory instinct of lazy and suspicious predators as well. The shape, the... MSRP: Was: Now: $16.95 Choose Options
MOLIX Hybrid Swimmer 165mm Lure Overview The Hybrid Swimmer it’s a soft plastic hybrid swimbait designed and developed to search for large predatory fish. It’s easy to cast and helps to cover a lot of water. Through his particular shape of the tail, it generates a very attractive... MSRP: Was: Now: $19.95 Choose Options
Berkley Powerbait Cullshad 6" Lure Overview The Berkley PowerBait CullShad takes swim bait fishing to a new level, the CullShad combines big profile drawing power with proprietary Honeycomb technology for the ultimate swim action and robust durability. The CullShad can be custom weighted... MSRP: Was: Now: $14.99 Choose Options
Berkley Powerbait Cullshad 8" Lure Overview The Berkley PowerBait CullShad takes swim bait fishing to a new level, the CullShad combines big profile drawing power with proprietary Honeycomb technology for the ultimate swim action and robust durability. The CullShad can be custom weighted... MSRP: Was: Now: $18.99 Choose Options
Berkley Powerbait Crabby 2" Soft Plastic Overview Designed and developed in Australia by the request from members of the Pro Team. The Crabby imitates a crab or yabby to perfection! The Crabby is not all about looks and that Gulp! scent though, it gets better than that. The Crabby features a... MSRP: Was: Now: $12.99 Choose Options
Berkley Powerbait Crabby 2.5" Soft Plastic Overview Designed and developed in Australia by the request from members of the Pro Team. The Crabby imitates a crab or yabby to perfection! The Crabby is not all about looks and that Gulp! scent though, it gets better than that. The Crabby features a... MSRP: Was: Now: $12.99 Choose Options
Daiwa Bait Junkie 7" Prawn Soft Plastic Lure Overview Arguably the #1 bait source in coastal estuarine systems and inshore waters, there’s not many fish that will turn their nose up at a well-presented prawn and the new 7” Prawn opens up new possibilities for Aussie anglers. The Bait Junkie Prawn... MSRP: Was: Now: $11.99 Choose Options
Daiwa bait Junkie 395 Flick Soft Plastic Lure Overview The upsized version of the popular 295 Flick, the new 395 Flick is the perfect estuary/inshore flickbait. Fished on a traditional jighead or weightless, the 395 Flick is extremely versatile and can be fished shallow or deep. With action on the... MSRP: Was: Now: $11.99 Choose Options
Daiwa Junkie 6.5" Gar Soft Plastic Lure Overview The new Bait Junkie Gar is designed to mimic the many species of slender baitfish that predatory fish love to hunt. Made with a new slow sinking salt infused ELASTOMAX (10”) and the traditional floating ELASTOMAX (6.5”) material, the Gar has the... MSRP: Was: Now: $11.99 Choose Options
Daiwa Bait Junkie 5" Prawn Soft Plastic Lure Overview Arguably the #1 bait source in coastal estuarine systems and inshore waters, there’s not many fish that will turn their nose up at a well-presented prawn. The Bait Junkie Prawn has been developed to mimic a prawn’s natural movements and is now... MSRP: Was: Now: $11.99 Choose Options
Sale Berkley Gulp Squid 3" Soft Plastic Bait Overview The Berkley Gulp! 3” Squid has been designed so it looks, feels and smells like a real squid. The body features a unique lifelike design built in the Gulp! formula to disperse sent 400 times more effectively than any other bait. Perfect for deep... MSRP: Was: $12.99 Now: $11.70 Choose Options
Sale Berkley Gulp Zagger 2.5" Soft Plastic Bait Overview The Berkley Gulp! Zagger is designed with a unique body and tail shape to work with Nitro Zipper jig heads to create a wild side to side walking action when bumped on a slow retrieve. This action works well mid water when targeting fish with... MSRP: Was: $12.99 Now: $11.70 Choose Options
Sale Berkley Gulp Zagger 3.5" Soft Plastic Overview The Berkley Gulp! Zagger is designed with a unique body and tail shape to work with Nitro Zipper jig heads to create a wild side to side walking action when bumped on a slow retrieve. This action works well mid water when targeting fish with... MSRP: Was: $12.99 Now: $11.70 Choose Options
Sale Berkley Gulp Zagger 4.5" Soft Plastic Bait Overview The Berkley Gulp! Zagger is designed with a unique body and tail shape to work with Nitro Zipper jig heads to create a wild side to side walking action when bumped on a slow retrieve. This action works well mid water when targeting fish with... MSRP: Was: $12.99 Now: $11.70 Choose Options
Rapala Crush City The Suspect 3.75" Soft Plastic Lure Designed to resemble the usual suspects of baitfish found in any water body. The Suspect is a slim bodied soft plastic baitfish imitation. Made with T.P.E. material The Suspect provides anglers with an incredible supple yet durable baitfish presentation... MSRP: Was: Now: $12.95 Choose Options
Rapala Crush City Trickster 1.5" Soft Plastic Lure Overview Designed to mimic the natural movements of a real crab, making it an irresistible choice for a wide range of fish species. It’s lifelike action and durability ensure it stands up to tough bites and repeated strikes, while the realistic body and... MSRP: Was: Now: $12.95 Choose Options
Rapala Crush City The Imposter 2.5 inch Soft Plastic Lure The Imposter lives up to its name, posing as a shrimp or prawn to deceive predators. The CrushCity Imposter is the perfect prawn or shrimp imitation. Made from supple T.P.E. material and designed to produce subtle movements like that of the real thing,... MSRP: Was: Now: $12.95 Choose Options
Berkley Powerbait 4" Fan Tail Shrimp Lure Overview The Berkley PowerBait Shrimp was born out of findings from Berkley’s Fish Research Labs in Spirit Lake, USA. The R&D team tested many shrimp profile variations and discovered that fish attacked offerings with no legs far more than those that... MSRP: Was: Now: $9.99 Choose Options
Berkley Powerbait 3" Fan Tail Shrimp Lure Overview The Berkley PowerBait Shrimp was born out of findings from Berkley’s Fish Research Labs in Spirit Lake, USA. The R&D team tested many shrimp profile variations and discovered that fish attacked offerings with no legs far more than those that... MSRP: Was: Now: $9.99 Choose Options
Berkley Powerbait 2" Fan Tail Shrimp Lure Overview The Berkley PowerBait Shrimp was born out of findings from Berkley’s Fish Research Labs in Spirit Lake, USA. The R&D team tested many shrimp profile variations and discovered that fish attacked offerings with no legs far more than those that... MSRP: Was: Now: $9.99 Choose Options
Berkley Shimma Pro Rig 5.5" Soft Lure BERKLEY SHIMMA PRO RIG 5.5" LURE Overview The Berkley Shimma Pro-Rig is built for big fish that pull hard. Fitted with a removable weighted hook and a single Owner STX Taff Wire Treble and a Hyperwire split ring, this bait is an out-of-the-packet... MSRP: Was: Now: $17.99 Choose Options
Nomad Live Ops Spectre Minnow 3.25" Soft Plastic Lure Nomad Live Ops Spectre Minnow 3.25" Soft Plastic Lure (5 Per Pack) Finesse with Flash...the Spectre Minnow 3.25" is your secret weapon when fish get picky. Designed for estuary and light inshore waters, the Spectre delivers a natural baitfish... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Spectre Minnow 2.5" Soft Plastic Lure Nomad Live Ops Spectre Minnow 2.5" Soft Plastic Lure (6 Per Pack) Finesse with Flash...the Spectre Minnow 2.5" is your secret weapon when fish get picky. Designed for estuary and light inshore waters, the Spectre delivers a natural baitfish profile with... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Radiax 2.25" Soft Plastic Lure Nomad Live Ops Radiax 2.25" Soft Plastic Lure (6 Per Pack) The Radiax Grub is a curl tail soft plastic designed to dominate in tough conditions including cold water, finesse sessions, high-pressure systems or slack tides. What makes it different?... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Dozer 4" Soft Plastic Lure Nomad Live Ops Dozer 4" Soft Plastic Lure (4 Per Pack) The 4" Dozer is a power-packed soft plastic designed for full-body roll, heavy thump and maximum fish-triggering action, especially when the bite is tough. Built with Titan-RX durability, Reactor UV... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Dozer 5" Soft Plastic Lure Nomad Live Ops Dozer 5" Soft Plastic Lure (3 Per Pack) When you're chasing trophy fish, the 5" Dozer brings the thump. Built with a full-body roll and a powerful paddle tail that kicks hard at ultra-slow speeds, this bait is designed to call in monsters... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Dozer 3" Soft Plastic Lure Nomad Live Ops Dozer 3" Soft Plastic Lure (5 Per Pack) Get ready to feel the vibration when the Dozer is in the water. Maximum body roll and huge tail action at slow and medium speed is what the Dozer was designed for. The body will roll as well as... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Cobra Shad 3.75" Soft Plastic Lure Nomad Live Ops Cobra Shad 3.75" Soft Plastic Lure (5 Per Pack) The Cobra 3.75" isn’t your average soft plastic. Its signature flared wing design creates an aggressive side-to-side dart and upward lift on every twitch - perfectly mimicking a fleeing... MSRP: Was: Now: $19.99 Choose Options
Nomad Live Ops Delta Minnow 4.5" Soft Plastic Lure Nomad Live Ops Delta Minnow 4.5" Soft Plastic Lure (4 Per Pack) The Delta Minnow 4.5" is a soft plastic jerkbait engineered to track straight, hold depth, and stay in the strike zone longer. Its unique soft-plastic bill creates consistent swimming depth... MSRP: Was: Now: $19.99 Choose Options
Nomad Live Ops Double Down 7" Soft Plastic Lure Nomad Live Ops Double Down 7" Soft Plastic Lure (3 Per Pack) The 7" Double Down Jerkshad is built for one thing…big fish. With an extra-large baitfish silhouette, explosive tail action and heavy-duty construction, it's the perfect choice when you’re... MSRP: Was: Now: $14.99 Choose Options
Nomad Live Ops Double Down 5" Soft Plastic Lure Nomad Live Ops Double Down 5" Soft Plastic Lure (4 Per Pack) The 5" Double Down Jerkshad is built for maximum water displacement, visibility and strike triggering action. Perfect for when big fish are feeding or when you need to stand out in rough or... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Double Down 4" Soft Plastic Lure Nomad Live Ops Double Down 4" Soft Plastic Lure (5 Per Pack) The 4" Double Down Jerkshad hits the sweet spot between finesse and strength, perfect for when fish are keyed in on mid-sized bait. Its split tail, winged edges, tail bulbs and top disruptor... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Double Down 3" Soft Plastic Lure Nomad Live Ops Double Down 3" Soft Plastic Lure (6 Per Pack) The 3" Double Down Jerkshad packs serious punch into a small profile, making it a deadly choice when fish are dialled in on smaller bait. Designed with a split tail with winged edges and a... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Wingman 5.25" Soft Plastic Lure Nomad Live Ops Wingman 5.25" Soft Plastic Lure (4 Per Pack) The Wingman 5.25" is the ultimate upsized finesse jerkshad for targeting big, pressured fish that need a subtle yet commanding presentation. Designed with a customizable split tail, disruptor... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Wingman 4.5" Soft Plastic Lure Nomad Live Ops Wingman 4.5" Soft Plastic Lure (5 Per Pack) The Wingman 4.5" takes the proven finesse formula of the smaller model and scales it for bigger fish, deeper water and more aggressive retrieves while keeping all the subtle triggers that make... MSRP: Was: Now: $12.99 Choose Options
Nomad Live Ops Wingman 3.75" Soft Plastic Lure Nomad Live Ops Wingman 3.75" Soft Plastic Lure (5 Per Pack) The Wingman 3.75" is your go-to finesse jerkshad for when fish shut down but still follow. Designed to trigger bites with the subtlest movements, it features a customizable split tail wing, tail... MSRP: Was: Now: $12.99 Choose Options
